“Butt-Out Event” Downtown Toronto: Asks Adult Smokers to Trade-In Their Regular Cigarette for E-Cigarette.
Our Blow Vapor Street Teams, were seen at busy downtown locations frequented by adult smokers and offered them a deal: "Butt-out your cigarette, and we will replace it with a Blow Vapor E-Cigarette?".
This event was not just about a trade-in, it was about creating opportunities with current smokers to have meaningful conversations about quitting smoking and considering an alternative. In just two day our Blow Vapor Street Team was able to improve the lives of 500 smokers.